Sugar River Triathlon

7:30 am

Registration for the 2014 Sugar River Triathlon is OPEN!

Race Day Events is excited for the third annual Sugar River Triathlon! This sprint triathlon held in Belleville, WI on August 31, 2014 offers participants of all levels a safe race experience swimming in calm Lake Belle View.  A bike course of rolling hills is followed by a run on gravel trails and quiet neighborhood streets.   

The course will be accurately measured and well-marked, and the race will be chip-timed by SMA timing.  Transition will be secure and professional bike SAG will be provided by Trek Bicycles in transition and out on the course.  Each athlete will receive a technical t-shirt, a safe course with an experience water safety team on the swim marked by large highly-visible buoys.  Pre-race water and post-race refreshments will be served.

A pre-race clinic from a local pro triathlete and/or USAT certified coaches will be announced closer to race day.  Please check the "Race Preview Clinic" section on this website for exact dates, times and clinic coach.

Awards will be given to the top three athletes in each age group. This year, Sugar River Triathlon is part of the WI Tri Series Presented by Trek Bicycle Stores of Madison, so points can be earned at this race for the series!

Throughout the season, the series scoring will be tracked on Athlinks, and at each race you will have the opportunity to enter a raffle for a Trek Speed Concept bike at the end of the series.


When: August 31, 2014. Transition opens at 6:15 am, race starts at 7:30 am.

Where: Community Park, Belleville WI


2014 Jan-Feb Mar-Apr May-June Jul-Aug Day Of
Sprint $55 $60 $65 $69 $75
Sprint - Relay $105 $110 $115 $119 $125

Online Registration will close at Midnight on August 28, 2014.

All prices include WI sales tax, but do not include the processing fee.

Not interested in registering online?

Click HERE for an offline Individual Registration form. 

Click HERE for an offline Relay Registration form.


Race Distance: 1/4 mile swim 16 mile bike 5K run


Swim: The swim takes place in Lake Belle View. The swim features large, easy to sight buoys and a water safety team.

Bike: The 16 mile bike course is a scenic ride on country roads. The bike course is well marked with volunteers on the course. Helmets ARE required and MUST BE FASTENED before leaving the transition area. Please stay on the right so other riders can pass you safely. There are no aid stations on the bike, so please plan accordingly.  Bike course Map - Click Here! 

Run: The 5K run will use the roads and trails around Community park in Belleville. There will be two water stations on the run course. All runners MUST wear a number. It should be worn facing the front.  Run Course Map - Click Here!


This event will be chip-timed using ChampionChip technology. 


Overall awards, 1st, 2nd & 3rd will be awarded to men and women. Overall awards will also be given to 1st, 2nd & 3rd relay teams.

Age Group awards, 1st, 2nd & 3rd will be awarded for each age group, men & women. Age groups are as follows: 19 & Under, 20-24, 25-29, 30-34, 35-39, 40-44, 45-49, 50-54, 55-59, 60 &Up

Special Award Categories, 1st, 2nd & 3rd will be awarded to men in the Clydesdale category, women in the Athena category and men and women in the Novice category.

** We will hold the Awards ceremony at 10:00 AM **

Race Preview Clinic: 


All of the races in our series have a preview clinic in the weeks leading up to the race. Each of these clinics is hosted by either a USAT certified coach or pro triathlete that has done the race before and is familiar with the course. Beginner triathletes and experienced athletes alike will benefit from this opportunity to preview the course with an experienced racer!

The date and time of the pre-race clinic will be announced closer to race day.

Packet Pick-up*:

On race morning, packet pick-up will start at 6:00 am.

Chips will be handed out on race morning and body marking will take place race morning at the entry to transition.

Unfortunately, you will not be able to pick up your packet outside of packet-pick up hours.

If you are part of a relay team, all two/three members of the relay do NOT have to be present at packet pick up. 

Although we encourage you to be present at packet pick up, a friend or family member may pick up your packet for you. 

​*We do not ship race t-shirts or other race swag*

Body Marking:

After checking in, please go to the body marking area. Your race number and your wave will be marked on the leg and the arm. These markings are used to identify you and people in your wave at the start of the swim.

Rules and Regulations:

  • Wetsuits may be worn.
  • Helmets and swim caps are MANDATORY.  Swim Caps will be provided.
  • Drafting is NOT permitted. Penalties and disqualification will be given for drafting.
  • You MUST wear your timing band with a timing chip on your ANKLE throughout the race. NO CHIP = NO TIME.
  • All relay athletes will exchange the timing chip in transition.
  • All athletes need to mount/dismount the bike at the mount/dismount mat.
  • All runners are required to wear a bib number and it MUST face forward at the finish line.
  • Racers and Spectators must follow volunteer and officals instructions at all times.

Refund and Inclement Weather Policy:

Race Day Events has a strict NO REFUND policy. Refunds will not be issued for any reason, including race cancelation due to inclement weather. The race director reserves the right to cancel or alter the race and its course at any point in time to preserve racer safety.